Michael Ference Fluid Power Marketing

Our biggest print issue of the year for Fluid Power World is our Fluid Power Handbook and it will be published in July this year.  As you may know, this issue is a very useful resource for technical information about a wide range of fluid power components. The main purpose of this issue is to provide our readers with some baseline information on the many components that make up a fluid power system, either hydraulic or pneumatic. Every issue of Fluid Power World and all of our online resources provide a steady offering of in-depth product explanations and application stories about fluid power systems.  But our Handbook provides needed content about the whole range of components making this our most popular issue of the year.  If you are not already subscribing to Fluid Power World but would like to start a free subscription, simply click here and follow the steps. If you would like me to send you our 2019 Fluid Power Handbook just send me a message t...

The May issue of Fluid Power World magazine will be our 2018 Fluid Power Handbook Issue.  It promises to be one of our best print issues of the year. This annual issue will feature details on a wide variety of fluid power components including pumps, cylinders, valves, hose, fittings, seals, filters and more.  Some components are considered absolute necessities, while others are optional and used to refine the system for more precise operation or to increase the lifespan of the system. In this issue, our editors review the more common and widely used components explaining their operation and how an engineer should correctly specify them.   While fluid power can be used in most any industry or application, it is commonly seen in markets that include packaging, off-highway, mining, offshore/marine, medical material handling, construction, aerospace, automation, robotics, and entertainment. This would be a great issue for your advertising because it ...

If you have not yet registered to attend the 2017 Fluid Power Technology Conference in Milwaukee on May 16-17, 2017, you still have time to do so.  Please visit our website for registration information  http://www.fluidpowertechconference.com We welcome back an exhibitor and presenter from last year from the Milwaukee area, Milwaukee Cylinder.  They will be exhibiting and doing a seminar presentation titled Enhancing Productivity - Extending Cylinder Life and Reducing Cylinder Maintenance Cycles. Downtime, whether planned or un-planned can be costly.  What if downtime related to cylinder use could be reduced?  Cylinder life and maintenance cycles are a factor of many issues – operation, environment, and design.  This topic will explore various opportunities to increase the life and reduce the maintenance cycle of a cylinder, discussing all the factors noted as well as focusing on specific design and instrumentation possibilities.  They will be in...

I would like to share some information about a new sponsor and a returning sponsor to our Fluid Power Technology Conference.  As you know, the event will be held at the Milwaukee School of Engineering, Kern Center, on May 16-17, 2017.  It will include a tour of the lab at the Fluid Power Institute done by our partner and co-sponsor Tom Wanke of MSOE. The new sponsor to the 2017 event is IC-Fluid Power and they will be doing a presentation from the FPTC stage as well as exhibiting.  Their talk is titled How can pressure intensifiers simplify and reduce costs in hydraulic systems?  The presenter is Anders Levinsen and he is   the Sales & Marketing Manager at ScanWill Fluid Power ApS.  With over 20 years of experience with industrial products, Anders is in charge of world-wide business development of hydraulic pressure intensifiers. He holds degrees from Aarhus Business College in Denmark in Economics and International Marketing.  We hope t...