Friday, October 31, 2014

Economic Update

I had the privilege of attending the quarterly update of the NFPA Economic Update webinar recently. There are always many key takeaways from these sessions.  This time, I can summarize my takeaway by saying "Growth through 2016."

This is not different from what I heard at the 2014 Industry and Economic Outlook Conference put on by the NFPA in August.  I remain very optimistic by this report.  Despite a slower global economy, some sluggish growth forecasts, declining oil prices, and other concerns, it appears that the U.S. industrial economy is still bound for strength in 2015.


I understand that economic forecasts are subject to change considering all that is going on  in the world.  However, the data shows strength for next year.  The webinar shows that NFPA shipments are trending upward as is U.S. Industrial Production.  Even the mining and agricultural machinery markets could have some strength next year.

All of this bodes well for fluid power component manufacturers.


 


Fluid Power World Magazine and Digital Network can help your company to take advantage of a solid economic forecast by helping your company to increase brand awareness while generating qualified sales leads.  Please contact me for details.



Wednesday, October 29, 2014

May I propose success in 2015?

This is the time of year that companies are putting together marketing plans for the coming year.  Thus, I work with clients to map out strategies for success in the areas of building brand awareness and generating sales leads.




I have a great portfolio of properties to work with including Fluid Power World, Design World, and our digital network.  If your company sells fluid power components or systems, I would like to partner with you for success in 2015.

Please give me a call at 408-769-1188 and I will help you to work out a plan for success in 2015.

Sunday, October 26, 2014

Putting your connectors together

The crimping machine is key to making the right hydraulic connections for new or existing machinery.  Our new website Hose Assembly Tips, offers our audience many ideas for doing so.

Here is a review of a crimping machine by O+P that currently appears on HAT.
If putting together hose assemblies is a part of your job responsibility, then turban to Hose Assembly Tips for the latest information available.


If you would like to have our monthly e-newsletter by the same title delivered to your inbox, please visit our subscription page.  Here is a sample.





Tuesday, October 21, 2014

Reaching Out for Success in 2015

My team and I can really help your fluid power company to take advantage of a strong industrial economy to grow your business in 2015.  We offer five regular issues of Fluid Power World.


We have a Leaders in Engineering issue scheduled for January in conjunction with Design World.  Our Fluid Power Handbook will be published in June.

Our digital network includes five websites and five e-newsletters.  Our custom content opportunities offers you the advertiser to deliver your expertise directly to prospective new customers.  

That is why I am reaching out to you for success in 2015.  Together, we can make it a great year!

Monday, October 20, 2014

The Right Combination

Building brand awareness while generating qualified sales leads is a great combination for growing your company's sales in 2015.  If those are your objectives, I can help you.

We have two fantastic print publications, Design World and Fluid Power World, along with a very vibrant digital network of websites and e-newsletters.


Regardless of the size of your advertising budget for 2015, I can put together a program that will help your company to meet your 2015 goals.  Just give me a call at 408-769-1188 or e-mail me at mference@wtwhmedia.com and we can go to work.



Wednesday, October 15, 2014

Hose Assembly Tips

Hose, fittings, connectors, assemblies and all that make up fluid power connections constitute a very important product segment of the fluid power industry.  We at WTWH Media, publishers of Fluid PowerWorld and Design World, have devoted an entire website and a monthly e-newsletter to the subject,


Click here for a link to our e-newsletter.  If you find the information useful, please consider signing up for a free subscription.  You can do so here.  You will also be able to subscribe to our other fluid power e-newsletters from that page,

Our Hose Assembly Tips Website get updated on a regular basis with product reviews and application tips about hose assemblies.  Check it out as well through this link,



Tuesday, October 14, 2014

Paul Heney says it best ...

Paul Heney does a fantastic job of guiding the fluid power content of our magazine Fluid Power World and our websites Fluid Power World, Mobile Hydraulic Tips, Pneumatic Tips, and Hose Assembly Tips.  Paul understands the industry and has a great ability to put it into words for our community.

Here is one example in particular.  At the 2014 National Fluid Power Association Industry and Economic Outlook Conference, a speaker by the name of Chuck Yengst made some very interesting comments about the future of hydraulics.  I know because I heard them.



So did Paul and he does such a nice job of explaining it in this editorial Hydraulics is not going away, not by a long shot.  This article appears in our latest edition of Fluid Power World as well as on our digital network.  Check it out.