Digital Media Network

I professionally refer to myself as the Publisher of Fluid Power World Magazine and digital media network.  Well, what exactly is a digital media network?

Let me explain how it is evolving.  At WTWH Media, our philosophy is to reach our audience of engineering and other technical professionals with useful and interesting fluid power content in the format that they prefer to receive it.  It starts with our print publication, Fluid Power World, with seven issues published and mailed to our audience.


That print edition gets mailed out to about 13,000 qualified readers but it is also sent out digitally to another 80,000 or so digital recipients and that is the start of our "digital media network."  Every reader on that list can access every issue of the print magazine and make inquiries directly to our advertisers.

With regard to content, let's take a step back an look at our five websites:  Fluid Power World, Pneumatic Tips, Mobile Hydraulic Tips, Hose Assembly Tips, and Sealing & Contamination Control Tips.  We receive lots of great content from many sources including manufacturers, distributors, OEMs, users, educators, and more.  All of that great content is posted on our websites where it becomes available for pick up in our magazine or in our five monthly e-newsletters with the same titles.

Now, there is also content that appears first in our magazine or in our e-newsletters, but for the most part, content enters our "digital media network" through our five websites.  Then it is sent to an audience of close to 50,000 people on our e-newsletter subscriber lists.

Add to that mix, our Social Media Network where the content is promoted on Twitter, Facebook, and LinkedIn by our social media marketing team and the content gets spread even further.  Then some of the content is used in our webinars, e-books, and e-blasts to spread the word.

All of the press releases, product tutorials, and end-use application stories are available in-print and online and promoted through our e-newsletters and social media network.  That is what I mean when I refer to our digital media network.  

Our advertisers can take advantage of this wide-reaching network by using an integrated advertising program that utilizes print ads, web banners, and e-mail based ads.  We can even manage your social media participation.  Our network is wide reaching and it will produce results for your company.  Please contact me if you would like further explanation.

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