Thursday, July 28, 2016

The Value of Video

In the business-to-business marketing world, what is the value of technical product or application video?  My answer to that is simple, it is very important from the prospective that it offers potential customers the opportunity to learn about a company's products in yet a different way.

We embrace that concept here at WTWH Media and Fluid Power World.  Just check out our Video http://www.fluidpowerworld.com/fluid-power-world-videos/ to learn more.


We offer our clients several types of video options.  We do in-studio tutorial videos either with an interviewer or solo with the client doing the talking.  We also do product review videos with products and scripts presented by our editors.

We conduct many trade show videos because they provide a great setting for a video considering that products are usually on display and marketing people or technical experts are ready to talk.  Additionally, we do on location videos at clients plant locations.  You can find examples of all of these types of videos in our Video Library.

I found a very interesting blog post on B2B Marketing that gives several interesting and useful tips on how to do successful videos.  Take a look and let me know if Fluid Power World and WTWH Media can help you with your next promotional video.








https://www.b2bmarketing.net/en-gb/resources/blog/how-make-more-engaging-and-shareable-video-content-b2b-marketing